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adidas has announced a partnership with Pharrell Williams. This is the first time adidas has partnered with a designer who owns their own textile company. adidas will collaborate with Williams'
Bionic Yarn coming from The Vortex Project; an initiative with Parley for the Oceans to turn plastic debris from the oceans into yarn and fabric. Bionic Yarn will be used in some of Pharrell's upcoming adidas Originals products. The first adidas Originals x Pharrell Williams products will debut in the Summer of 2014.

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Executive Producer - Pharrell Williams
General Manager - Caron Veazey
Creative Director - Mimi Valdés
Executive Producer - Robin Frank
Associate Producer - Bethany Gould
Assistant Producer - Alexandra DePersia
Digital Marketing - Aviva Yael

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